An internal communications video strategy begins with defining your business goals in communicating with your team and employees.

How will you engage, educate and inspire your employees to serve the company's vision, customers and culture.

Your strategy should be a blueprint to guide your employees along each step of their journey. Creating this strategy involve some work around messaging and what it looks like to have a strong company culture and an engaged employee.

Internal communication videos is one of the most important tools you can use to establish good relationships with employees, build loyalty, and keep them informed about everything going on in your organization. And with so many businesses global and virtual, internal comm videos help you reach everyone, no matter their location.

Using Video Supply, your company can create many ways for your employees and team to interact with each other while different relevant video messages with stakeholders and employees anywhere in the world.

With our creative marketplace and platform you can work with us to develop a strategy and create content at scale to share your message at the right place and right time.

Video Builds a Shared Sense of Purpose

An effective internal communications strategy is key to motivating and and inspiring your workforce. According to Facebook’s former Head of Global Internal Comms, Andrew Blotky, “Internal communications is not just about issues management, day in and day out, it helps to create a sense of ownership and camaraderie among workers, and making sure they have a clear sense of where the company is going and how their work fits into that.”‍

Internal videos help to connect employees from different time zones (95%), increase brand awareness (93%), and empower employees to share knowledge (93%). In addition, HR and recruitment can make use of the videos when hiring or onboarding staff!

Email and intranets have been a common way to communicate among co-workers and team. However with a pre-recorded or live video, time can be saved from long meetings, memos and more.

Using video to communicate with employees will also help you with these:

• Conveying missions and shared purposes
• Creating announcements to be understood by everyone
• Explaining working protocols, mandatory trainings and other initiatives
• Sharing the values of the company

With Video Supply, you can easily create internal communications videos for any department, project and purpose.

If you'd like to map out a custom internal comms video strategy, schedule a free call with our team.

Or, shop from our curated marketplace of on-demand video production services.