Princess Cruises came to Video Supply seeking help with multi-department video production project, campaigns and marketing initiatives. Video Supply produced on-brand original video across multiple global offices, ships and destinations worldwide. Operating in a multi-year partnership, Video Supply has helped Princess Cruises generate millions in views, impressions and sales.
As a trusted Video Production partner, here are some of our top projects.
- North To Alaska: Product highlight and launch campaign, dozens of stakeholders, millions in sales generated
- Princess Connects: Engage with thousands of business partners and guests during the COVID-19 pandemic. #PrincessConnects
- Public Relations: Developed messaging and created executive communications for a global audience, reaching millions
- Share the Vision Events: Global broadcasts of corporate and company news updates
- Conversations with Leaders: Talk shows to connect with internal audience and educate on new company and product updates.
Video Supply has streamlined video production for Princess Cruises and managed projects of varying scope, from single post-production only social assets to large-scale full service video production campaigns. As Princess Cruises expanded and diversified business strategies, Video Supply adapted and helped lead the video marketing strategies in partnership with stakeholders from the executive team to ship onboard crew members and officers.
Video Supply produced brand-aligned videos for varied use cases, including Social, eCommerce, Retailer Product Training, PR, and even Internal Communications and more geared toward employees and customers. With dozens of shoots completed over the years, Princess Cruises now has a massive footage library from which Video Supply has helped manage and then create new post-production assets.
About Princess Cruises
From its modest beginnings in 1965 with a single ship cruising to Mexico, Princess® has grown to become one of the premiere cruise lines in the world. Today, its fleet carries more than a million passengers each year to more worldwide destinations than any other major line.
Princess Cruises consistently work with us to generate new campaigns and messaging that generate millions in sales from consulting and full-service projects on broadcast, documentary and advertising campaigns.
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