Client: Echo Summer Hill
Services: On-Site Video Production, Short-Form Video Creation, Social Media Growth
Platform Focus: Instagram, TikTok, Facebook
Total Sales from Campaign: $53,000+
The Challenge
Echo Summer Hill, a lifestyle and wellness brand, needed a content partner to support a new product launch with visually engaging and high-converting video content. The brand wanted to expand its presence across Instagram, TikTok, and Facebook while creating content that felt authentic, aligned with Echo’s aesthetic, and capable of driving sales.
The Solution
Video Supply provided full-service on-site video production, capturing lifestyle footage, product visuals, and brand storytelling in short-form formats. Our team created and optimized dozens of social-first videos specifically tailored for TikTok, Reels, and Facebook engagement. Each piece was designed with call-to-action hooks, trends, and brand voice consistency to fuel performance.
- On-site production with a focus on natural lighting, authentic interactions, and lifestyle storytelling
- TikTok and Reels edits with vertical formatting, captions, and trending audio
- Content calendar strategy tied to product launch timeline
- Growth optimization including posting cadence, hashtags, and engagement cues
The Results
- $53,000+ in sales generated directly from the new product launch
- Follower Growth:
- TikTok: From ~0 to over 10,000+ followers
- Instagram: Substantial growth in Reels views and profile engagement
- Facebook: Increased visibility and organic reach via short-form posts
- Echo became a recognizable voice in the lifestyle/wellness space with consistent, high-performing content
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