Pinterest might not be the first social media platform that springs to mind, but it is incredibly popular, particularly for creative audiences.

Not only is the platform very engaging and easy to use, but the video specifications are also very straightforward.

Pinterest Ad Specs Overview
  • Video file types: .mp4, .mov, and .m4v
  • Aspect ratios: 1:1, 2:3, or 9:16. Remember – any Pins that exceed a ratio of 2:4.2 will get cut off in users’ feeds
  • Video length: can range from 4 seconds to 15 minutes long
  • Video size: can be up to 2GB in size
Square Videos

One style of video advert that you can share on Pinterest is the square. This is a 600 x 600 pixel clip with a 1:1 aspect ratio. The maximum length can be no more than thirty minutes, while the maximum file size is 2GB.

Vertical Videos

For vertical videos, the recommended pixel size is 600 x 900 and an aspect ratio of 9:16. As with the square option, the maximum file size is 2GB, and videos cannot exceed thirty minutes.

Pinterest is a great place to grow your business, but it can be tricky to figure out what kind of video content works best on the platform.

Let us help! We deliver high-performing video marketing content designed for Pinterest.

All you have to do is tell us a little bit about your business and audience, and we'll take care of the rest! Our team will create, edit, and publish your video content. And because we're already set up on Pinterest, we can make sure that every part of your video is optimized for the platform—including the thumbnail preview image!

Want to talk about your project, ideas and goals first? Start with a free call. 🚀

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