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have you ever asked yourself
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i feel like i'm going to run out of
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video ideas
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you're not alone many business leaders
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and content creators
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can kind of feel uninspired sometimes
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feel like they don't know what topic to
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cover in their next video shoot
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so let's talk about that
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when it comes to creating videos you do
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want to know what you're going to say
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before you hit record that way you don't
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ramble and that way you're not at a loss
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for what to do when you are on video so
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let's fix that let's talk about how to
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have unlimited content ideas so that way
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you can show up confidently on the daily
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for your audience
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first off you want to do audience
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research you want to know who your ideal
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customer is
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with super in-depth knowledge
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this is going to come down to how you
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interact with them both on video but in
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person or virtually
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so do an interview with them ask them
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all the questions that you can think of
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what they like what they dislike what
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they do in the morning how they spend
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their time do they have a family do they
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like going to certain restaurants when
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you know them so well you'll create
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video content so well
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and as you collect this information
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write it down as notes have it become a
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new video topic to address
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emphasize the pain and the problems and
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the struggles that they are experiencing
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in your content the more that you can
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identify that problem and present a
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solution the more that they'll see you
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as what they need to trust when it comes
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to content consumption watching you on
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whatever platform you may be publishing
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on
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so write these notes in a google
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spreadsheet
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in your project management software on a
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piece of paper on a whiteboard wherever
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it may be take notes and have a line for
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each topic idea as it comes to you with
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these interactions with your ideal
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customer
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another area to pull many ideas from
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is your own life part of what makes your
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message so unique is you you have unique
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perspective and unique stories that no
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one else shares and has in common
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so you need to share that so you need to
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lean into that so spend some time in
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silence thinking to yourself
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and writing down what are all of the
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stories that have happened throughout my
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life that could potentially have
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relevance to a business and message that
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my audience needs to hear it could be a
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day-to-day activity like going to the
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grocery store or walking the dog or it
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could be a business event or experience
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small or large
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that had an impact on
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your development as a person as a
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business owner and more when you do this
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self introspection you can identify it
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lots of little mini stories and ideas
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that will become a wealth of opportunity
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for your next video or hundreds of
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videos in the future even consider
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what's happening today what's happening
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tomorrow what happened last week what
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you had for breakfast each of these can
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become a story that could be relevant to
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a specific topic and throughline for
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your audience with these ideas that are
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starting to come in as you take notes
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don't feel like you have to reinvent the
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will before you try to reinvent the will
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or come up with thousands and thousands
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of topic ideas
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you need to first have a clear message
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in place know simply what is the main or
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multiple primary problems that my
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audience experiences and how can i solve
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that for them with my business with my
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product or my service and when you can
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identify those problems you can connect
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those one or three or five or ten
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problems not too many more than that
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and connect all of those to a topic or
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story that you can talk about
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you may have hundreds of video topic
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ideas and stories to share that relate
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to one problem that your audience has
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so relate an emotion to a story and that
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will give you plenty of video topic
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ideas i hope this is helpful around
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starting to generate and get some ideas
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for your next video your next hundred
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videos that you're going to record
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and remember just pull from a day-to-day
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experience
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search for it figure out what can i talk
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about that gets my audience to solve a
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problem because even if you feel like
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you're talking about the problem 100
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times over i guarantee your audience is
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going to need to hear it or they may be
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hearing it for the first time as a new
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customer or audience in your business
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and on your channels so place these
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ideas into one place and start creating
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video content to get more help with this
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visit videospy.com thanks for watching
