Learn how to outline the perfect offer that will skyrocket your sales!

Do you struggle to hit your sales targets?

Are you tired of feeling like you're doing everything right, but the numbers just aren't there?

Have you been wondering how to outline the perfect offer that will skyrocket your sales?

If you've answered yes to any of these questions, then this is for you.

Learn how to outline the perfect offer that will skyrocket your sales!

let's talk about how to craft an irresistible offer that people cannot refuse and that they are happy to buy because it's actually solving a problem and a pain that they have to create this irresistible offer here are the essentials that you need to follow first off you need to have clarity around your messaging who's your audience what is the problem with the solution that's being offered if you confuse your audience with a message that is not clear then they will not know why they should buy it and that offer would be messy and so with that there's no clarity and that's why you need to make sure you have not confusion but confidence in what your message is and this is simply just the language and the words used throughout your website your sales page your video sales messages any type of content you go to create that helps promote your offer to your audience you need to make sure you craft that kind of messaging with clarity and confidence and that comes down into also having your benefits clearly defined what's nice as far as breaking down okay what are the series of problems you may identify hundreds of problems but going back to this idea of avoiding confusion simplify those problems into one to three clear problems that you're solving for and then that solution becomes an experience or transformation that your audience has as a result of committing to and saying yes to your offer and it's delivered by way of your product or maybe you have multiple products that help deliver upon that solution and then of course the benefits again you could have many many benefits but simplify it down into one two three as a minimum you may have even more you can identify and outline but make sure it's specific and clear then a second area of having a great or irresistible offer is value this is making sure that your offer has value in the marketplace this comes down to making sure that there's a product market fit we have a separate workshop that talks a little bit more about this just making sure that your product is validated meaning people are actually want to pay for it inside of the market where you would be promoting it so with the right people matching it up with the right product that solves a problem that they have and then also a need versus a want so that value comes in where people often come to you when they want something but then you have the opportunity to deliver what they need and so finding that your offer solves for both and that it's again validated and tested and that you know the person specifically you can speak to them with empathy this kind of value comes in with not just saying something like learn this so you can grow your business that's pretty generic it's a good benefit but not a great benefit so you can describe what does it look like to grow your business specific to your audience type and so that's where that added value comes in is people equate value different even the same people that exist within the same market or audience base so you may describe hey when you grow your business this means you'll be able to have more time for vacations with your family you don't have to take work along or you know you fill in the blank based on your audience and then another key area is making sure you have a presentation method to present this offer that's irreversible and people are so excited to purchase in this presentation you want to make sure it's easy to explain so that comes down to back to message clarity that you have great a great name behind this offer and great visuals and mock-ups to help communicate it and that your tagline or the description of this offer is clear with those clear benefits and features and also that it's all results oriented that you don't get jump into features too soon like hey by purchasing this online course you are going to get access to a community you're getting access to this bonus workshop those are just features people may think those are nice but that's not going to be the main way that your presentation will help you sell more of what you have to offer and keep in mind too within an offer there may be multiple products or services so an offer is not necessarily the product in and of itself the product helps create the transformational results that the offer presents but it you may have multiple products that exist underneath one offer and then offer goes going back to these essentials that offer is clear to the audience you're speaking to with a clear one problem a clear one solution and a clear set of benefits that are communicated and then the product progression plan so this is where from free to premium options this includes other opportunities throughout the sales funnel like adding extra offers on checkout maybe in order bump upsells confirmation page messages whatever exists on your customers journey to progress from first learning about you through free content across social media or events other places that they hang out to all the way paying you for your most premium or high highest priced product and this progression they can usually ascend like it's a ladder or stair steps from one phase to the next and as they progress up they're usually paying you more but also getting a lot more value in a quicker uh or shorter period of time and this progression of your products can all be packaged underneath one offering you could have one offer but with multiple products getting them to that end result with clear benefits and then through this you want to make sure that you have a proprietary framework for success with a bulletproof guarantee so that way you can make sure that your audience feels confident in buying from you and taking you up on this irresistible offer so to recap you need clarity around your audience the problem the solution and the clear benefits that's being offered whether it's a digital product experience a physical product or service experience and then you want to have a clear value proposition clear value that is available to your audience making sure that it fits well in the market um the product fits well in the market it's validated and tested that people actually want to pay for it and that you know get to know your audience this perfect fit audience and then you want to have a presentation model set up this could come down to first having just a roadmap from beginning to end what can i present inside of a webinar or what can i present on my sales page what is my presentation mechanism or tool usually it's a sales page where you can sell your product but you want to make sure it's easy to explain and talk about that you have a great name it's not confusing or clever but just simply a great name to talk about what your product is that's delivering upon this offer that you have visuals and mock-ups that help communicate what exactly they're getting with what they're purchasing and that comes comes down to the results and then your progression of products making sure that you can ascend them to give them more value as they pay you more which is a win-win and then the framework with the bulletproof offer so those are the essentials of a great offer and we will continue to communicate what exactly does this look like for you provide some case studies and examples so you can see how to clearly first identify what your unique offering is in your market and then what products and services can you create under that offer so that way you can attract your best fit customer you

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