Sabrina Philipp partnered with Video Supply's monthly short form video marketing services to create consistent videos for Instagram, YouTube, and TikTok.

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Short form video content is essential for several reasons:

  1. Short-form content: YouTube Shorts are short-form videos that are 60 seconds or less, making them ideal for viewers who have limited time or short attention spans. They are designed to be consumed quickly and easily, making them more accessible for viewers.
  2. Increased user engagement: YouTube Shorts have been designed to promote user engagement, with features such as the ability to like, comment, and share videos with others. This helps to create a sense of community around the Shorts, encouraging users to engage with each other and the content creators.
  3. Discoverability: YouTube Shorts are also an excellent way for content creators to increase their reach and exposure on the platform. With the Shorts shelf, which is a dedicated section for Shorts on the YouTube homepage, viewers are more likely to come across new and interesting content creators.
  4. Monetization: YouTube is also planning to offer monetization options for Shorts creators in the future. This will allow creators to earn money from their Shorts content, providing them with another way to make a living from their work.

Overall, YouTube Shorts, TikTok, and Instagram Reels are important because they provide a new way for viewers to consume content on the platform, while also giving creators new opportunities to reach and engage with their audience.

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