Client:
Service Type:
Objective:

Sterling K. Brown and Ryan Michelle Bathe sought to launch their new podcast, "We Don't Always Agree," with impactful trailer episodes that would capture the essence of their show and attract a broad audience. The objective was to produce compelling podcast trailers that effectively conveyed the unique dynamic between the hosts and teased the engaging discussions featured in the upcoming episodes.

Approach:
  1. Creative Collaboration: Video Supply collaborated closely with Sterling K. Brown and Ryan Michelle Bathe to understand their vision for the podcast and the tone they aimed to set with the trailer episodes. This collaboration laid the foundation for a cohesive and engaging trailer production process.
  2. Content Selection: Strategic excerpts from upcoming podcast episodes were selected to create teaser trailers that captured the essence of "We Don't Always Agree." These excerpts highlighted engaging discussions, personal anecdotes, and the unique chemistry between the hosts.
  3. Narrative Crafting: The selected podcast excerpts were meticulously edited and woven together to create cohesive and compelling narratives for each trailer episode. The editing process aimed to maintain a balance between entertainment and information, enticing listeners while providing a glimpse into the show's content.
  4. Audio Enhancement: Advanced audio editing techniques were employed to enhance the clarity and quality of the podcast excerpts featured in the trailers. This involved noise reduction, equalization, and mastering to ensure a polished and professional sound.
  5. Brand Integration: The podcast trailers were infused with Sterling K. Brown and Ryan Michelle Bathe's distinct personalities and brand identity, reflecting the authenticity and relatability that define their show.
Results:

The podcast trailer production and editing services yielded significant results:

  • Audience Engagement: The trailer episodes garnered high listener engagement, generating excitement and anticipation for the launch of "We Don't Always Agree."
  • Increased Visibility: The trailers effectively promoted the podcast across various platforms, attracting a diverse audience and expanding the show's reach.
  • Positive Reception: Listeners praised the trailers for their captivating content and compelling storytelling, setting high expectations for the full episodes of "We Don't Always Agree."
Credits:

We Don’t Always Agree is an Indian Meadows production in partnership with ABF Creative.

We Don’t Always Agree is recorded at the Blackbird House Flagship in Culver City, California.

Executive producers and hosts are Ryan Michelle Bathe and Sterling K. Brown

From Indian Meadows Productions, Executive Producer is Abby Victor

From ABF Creative: 

Executive Producer is Anthony Frasier, Managing Producer is Wanda Reynolds

Senior Creative Producer is Ashley J. Hobbs, Producer is Mike Bisceglia,  

Associate Producer is Misty Avinger, Composer is Rondell Patterson

Video production by Content Supply Co.

Video producers are Dallin Nead and Brenden Blackham, Director of Photography is Paulo Martinez

Assistant to Sterling K. Brown is Parker Caston Jr., Assistant to Ryan Michelle Bathe is Meagan Leotta

Featured on Late Night with Seth Meyers:
View Transcript
We Don't Always Agree Podcast Trailer
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